Know why you're losing? We do.

Maxplaybook analyzes every sales call, names what killed the deal, and shows you exactly what to do about the next one — before it dies too.

Start freeSee a demo
Built for sellers who want to master their craft.
Why deals die

You know the deal shouldn't have died.

You told your manager it was timing. Or budget. Or “they went with the incumbent.” Those are the excuses that go into the CRM.

You didn't identify the economic buyer until week 6.
You never named your top competitor, but they won the deal.
Your champion turned out to be a coach.
The pain was never quantified in dollars.
There was no compelling event, because you never surfaced one.

We know because we analyzed the call.

What Maxplaybook does

Master your craft, call by call.

Before every call

Walk in prepared.

A brief tells you who to move, what pain to quantify, which competitor to address, and the exact next move. Not generic playbook language — deal-specific.

After every call

Know what you missed.

Analysis names — by name — the economic buyer you didn't identify, the competitor you didn't address, the pain you didn't quantify. Zero hedging.

Over every quarter

Watch your craft compound.

Every call adds to your growth profile. Same rep, better calls, six months from now. Trajectory, not aggregate.

See what we see

This is what your last call looks like.

Discovery · Jul 18 · 807 words
Overall
76
MEDDPICC
61
Positioning
82
Technique
85
Positioning Intelligence
Products mentioned:
Your ProductYour Expansion SKU
Competitors mentioned:
IncumbentAdjacent VendorEmerging Rival
Missed opportunities
  • No mention of your adjacent product despite customer's related pain point
  • Did not address two known competitors from your list
  • No reference story when customer raised implementation risk

This is an example. Your calls, your competitors, your specific misses.

Start free →
Growth, measured

Every call adds to your file.

Maxplaybook remembers every call, every MEDDPICC section, every positioning move. Six months in, you don't just have more experience — you have data on how you're getting better.

pWin · 10 weeks+18 pts

Your next call is coming. You already know how it's going to go.

Or you can find out why.

Start free
Free to try. No credit card. Sign in with Google.